Glossary/Privacy & Identity/Ads Data Hub (ADH)
Privacy & Identity
Ads Data Hub (ADH)
Google's cloud-based clean room for analyzing Google ads and YouTube event data alongside an advertiser's first-party data in BigQuery under privacy checks.
By Brandon Mina·CEO, BrandPilot AI·Updated November 2026
Short answer
Ads Data Hub (ADH) is Google's cloud-based clean room for analyzing Google ads and YouTube event data alongside an advertiser's first-party data in BigQuery. Queries run under privacy checks that return only aggregated results, so advertisers can measure reach, overlap and conversion paths without accessing user-level Google data.