Glossary/Mobile & App Marketing/Purchase Receipt Validation
Mobile & App Marketing
Purchase Receipt Validation
Verifying in-app purchases with Apple or Google servers so fake or refunded transactions are excluded from revenue and ROAS reporting.
By Brandon Mina·CEO, BrandPilot AI·Updated November 2026
Short answer
Purchase receipt validation is verifying in-app purchases with Apple or Google servers to confirm they are genuine. It ensures that fake, fraudulent, or refunded transactions are excluded from revenue reporting. Accurate validation keeps ROAS and lifetime value calculations reliable and prevents users from unlocking paid content without paying.