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The Madison Avenue Field GuideA field guide to marketing & advertising, by Brandon Mina

GlossaryCTV, Video & AudioDigital Audio Advertising

CTV, Video & Audio

Digital Audio Advertising

Ads delivered in streaming music, internet radio, podcasts, and other digital audio, often paired with companion display units.

By Brandon MinaCEO, BrandPilot AIUpdated November 2026

Short answer

Digital audio advertising is advertising delivered within streaming music services, internet radio, podcasts, and other digital audio platforms. Ads can be targeted by listener data, context, and location, inserted dynamically, and often paired with companion display units on screen. It reaches audiences during screen-free moments such as commuting, exercising, and working.