Glossary/SEO & Content/XML Sitemap
SEO & Content
XML Sitemap
A file listing a site's important URLs to help search engines discover and crawl them.
By Brandon Mina·CEO, BrandPilot AI·Updated November 2026
Short answer
An XML sitemap is a file listing a site's important URLs to help search engines discover and crawl them. It can include details such as when pages were last updated. Sitemaps are especially useful for large, new or poorly linked sites, though inclusion does not guarantee that a page will be indexed.