Glossary/Retail Media & Commerce/Ship-from-Store
Retail Media & Commerce
Ship-from-Store
Fulfilling online orders from a physical store's inventory instead of a central warehouse, speeding delivery and using local stock.
By Brandon Mina·CEO, BrandPilot AI·Updated November 2026
Short answer
Ship-from-store is a fulfillment method in which online orders are picked, packed, and shipped from a physical store's inventory rather than a central warehouse. Using stock closer to the customer can speed delivery and cut shipping costs. It also helps retailers sell inventory that might otherwise sit unsold in individual locations.